Marketing

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Workplace Wellness: Promoting a Culture of Physical Activity

More and more companies are starting to add wellness programs to their employee benefits. Increasing physical activity increases productivity and decreases the risk of heart disease, high blood pressure and stroke. Countless studies have also shown that being active relieves mild anxiety and depression, and improves a person’s general sense of well-being. Physically active employees

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Millennial Marketing

Millennial Marketing: How Businesses Can Reach Out to A Socially-Conscious Generation

Perhaps one of the most overused, not to mention misused, words on the internet right now is the word “millennial”. Despite the term being around for the past few years, an official definition didn’t come out until a couple of years ago, and until now, it’s still a highly contested term. But what’s so special

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